Ulta Beauty Deals Today — Up to 75% Off

Ulta is the rare retailer that carries both drugstore and prestige beauty under one roof, which means the savings strategy changes depending on what you're after. For prestige brands, the calendar is everything: the 21 Days of Beauty event (spring and fall) discounts a different premium brand by up to 50% every single day, while the Gorgeous Hair Event does the same for haircare. Those are the windows where a $60 serum actually drops to $30.

For everyday picks, Ultamate Rewards points stack on top of sale prices, and the brand frequently runs "buy more, save more" gift-with-purchase offers that beat a flat discount. The list below surfaces items already marked down — clearance, value sets, and active promotions — sorted by biggest savings first. We confirm each price live, so you're seeing real markdowns, not everyday pricing dressed up as a sale. Click through to lock in the price and check whether points or a current coupon can take it lower at checkout.